The NRL is poised to exceed the AFL dramatically, with a landmark TV deal anticipated to be finalized this week.
According to a report by News Corp, both broadcasting networks, which rely heavily on the NRL, are expected to collaborate on what could be a $5.3 billion agreement lasting seven years, spanning from early 2028 to late 2034.
A preliminary agreement is expected to be reached within the next 48 hours, pending approval from the Australian Rugby League Commission board at their meeting on Wednesday evening.
Recent discussions have highlighted various proposals from New Zealand regarding a second team, and it now appears these bids may outshine any efforts for another Queensland team as rugby league strengthens in New Zealand.
Reportedly, this agreement includes a clause to boost revenue by approximately $50 million annually across both networks, introducing a tenth game each round and potentially creating additional financial opportunities in New Zealand due to the new club.
The exact placement of the ninth game remains uncertain, with speculation suggesting it could be an added fixture on Sundays or the revival of Monday Night Football.
A formal announcement regarding the deal is expected next week, fulfilling two key objectives of Peter V'Landys: securing the deal before Andrew Abdo leaves his position as NRL CEO for Tennis Australia, and ensuring it becomes the richest in the sport's history.
Moreover, this development is likely to result in an increase in the NRL's salary cap, despite earlier concerns that the value of TV deals might decrease in future negotiations.