Peter V'Landys has left Racing NSW after 22 years to become the NRL's permanent chief executive, while continuing as Australian Rugby League Commission chairman.
NRL clubs approved the appointment, which was confirmed Thursday. Roosters chairman Nick Politis chaired meetings with the clubs, while new commission chairman Peter Beattie confirmed the ARLC's endorsement.
"Peter has completely reinvigorated Rugby League during his tenure and the Commission is backing him in to grow the game even further," Beattie said.
Beattie said V'Landys inherited a financially vulnerable game before record audiences and Australia's biggest sporting broadcast agreement followed.
V'Landys said, "I am honoured every day to have the opportunity to give something back to Rugby League and could not be more excited for the game's future," he said.
"Rugby League is the greatest game of all and we are going to take it to the world."
His expanded influence means an arrangement initially not intended when the independent ARLC was formed will become permanent. He replaces Andrew Abdo, who joined Tennis Australia.
"Naturally, this is a very sad day for me. I have put my heart and soul into racing for 22 years. I have been fortunate to work with outstanding, loyal and hardworking Boards of Directors and staff," V'Landys said.
In the NRL, he helped steer the sport through coronavirus, secured its richest television deal, and will oversee expansion to Perth, Port Moresby, and a 20th team in 2029 from Queensland or New Zealand.