LeagueNews.co | Jess Malloy
Phil Gould, the General Manager of the Canterbury Bulldogs, is encouraging fans to "cover Las Vegas in blue and white" as the club seeks to enhance its global presence.
The Bulldogs are set to participate in the NRL's third visit to Las Vegas on February 28, where they will face St George Illawarra.
This event will also feature matches between the Cowboys and Knights, along with Hull KR versus Leeds, forming a blockbuster triple-header at Allegiant Stadium.
With the Bulldogs performing strongly at the top of the NRL ladder, Gould believes it is an opportune moment for the club to broaden its international appeal.
He expressed his commitment to nurturing the next generation, stating he has witnessed many youngsters engage with rugby league over the years and underscored the importance of providing all children with the chance to develop essential life skills.